Friday, July 18, 2014


Spin, Plié, Train, Sweat, Smile: Inside the New BFX Studio

Welcome to Workout Wednesday: every hump-day, we'll be rounding up some of the city's hottest fitness trends and studios.
Image via Facebook/BFX Studio
A sleek black exterior adorned with three primary-colored symbols draws the attention of passersby on a recent rainy evening in Chelsea. They pause to peer through the glass windows, examining the latest addition to the neighborhood. That addition is BFX Studio, a gym that offers several types of group classes and comprehensive personal training. In sum, it really lives up to its acronym:Boutique Fitness Experience.
Ever been burned out from doing the same workout over and over? That won't happen at BFX. Among their signature offerings are Ride Republic, indoor cycling classes designed by Spinning international master instructor Josh Taylor (as in the real, trademarked deal); and Master Class, with programs ranging from a yoga-Pilates hybrid to barre to TRX to HIIT to dance. That enough options for you?
Image via Instagram/@bfxstudio
The Spinning studio features stadium seating and more room between the bikes than your average indoor cycling spot. But what makes it really special is its giant projection screens, which Taylor explained could display running cheetahs, the Tour de France—pretty much anything that'll get you riding harder. And the Spinning-registered bikes are pretty snazzy too, with wheels that light up as you ride and a digital screen affixed at the handlebars, measuring your resistance and output.
Planning to take a ride? The studio doesn't provide clip-ins—you can bring your own, or ride in regular sneakers with cages attached to the pedals.
A recent Master Class, via Instagram/@bfxstudio
Across from here is the Master Class studio, which comes stocked with comfy mats, brightly-colored kettleballs and free weights, yoga blocks, and basically everything else you could ever want to get your sweat on with.
A recent barre class taught in here by Amanda Butler started off with floor exercises atypical for a ballet-inspired class: lunges and various versions of mountain climbers, all performed on sliding pads. But the routine quickly got back to its dance roots—leg lifts performed at the bar quickly escalated to series of pliés and relevés accessible to all fitness levels.
Down a short flight of stairs is where the Private Session personal training takes place, complete with its own information desk. An initial assessment of your fitness goals matches you with an Xpert trainer, who can utilize treadmills, a TRX station, weight machines, Pilates reformers, and more in your 55-minute session.
Image via Facebook/BFX Studio
Aside from the classes, the studio offers some pretty tech-y amenities, like atablet station you can use to browse your BFX account (and the Internet in general), and touch screen check-in where you can scan your membership card, see who's already arrived for your class, and look up the class schedule to decide how you'll sweat next.
Looking to take your fitness up a notch? Utilize their wearable technology, which measures heart rate whether you're working out at BFX or otherwise, and data can be uploaded to your account for the studio.
Interested in trying the boutique fitness experience? Purchase a single class for$30, or dive into unlimited classes for a month with the special rate of $199. And if Chelsea isn't convenient for you, there's a Financial District outpost slated to open this fall.
· BFX Studio [Official website]
· All Workout Wednesday Posts [Racked NY]

Saturday, May 24, 2014

Something WICKED is coming to WSSC Miami

The GHOST Bike painted by Nub Grafix is on it's way to WSSC Miami... See you next week for a ride into fear!

Sunday, April 27, 2014

Sneak Peek- The bikes of Ride Republic™ are ready for NYC!

Here they are!  The Ride Republic™special edition "Iced" Spinner® Blade Ion's are getting ready to head to NYC.  Mad Dogg Athletics and Star Trac have done an amazing job working with me to do something truly unique and special.  The Ride Republic studio these bikes are going into at all new BFX ( is absolutely the most advanced and heavy hitting environment anyone can take a Spinning® class in. No BS, just real training will been done on these workhorses that's for sure.  I can't wait to teach people to actually RIDE and get real results!  At Ride Republic the entertainment and excitement will not only come from amazing instructors, but a huge sound system that will pound with the energy of a night club along with outta this world visuals that will take riders to new heights.

Get ready NYC!  RIDE REPUBLIC™ by BFX is coming!

Getting the wiring ready

Saturday, February 1, 2014

RIDE REPUBLIC™ by BFX is looking for NYC's best!

A new and highly anticipated fitness concept is coming to NYC and is looking for world class Spinning® instructors and more!

The first BFX (Boutique Fitness Experience) Studio will be opening it's doors this spring in Flatiron NYC. The BFX Studio will showcase three unique offerings- Ride Republic™ (Spinning®), Master Class (group fitness) and Private Sessions (personal training) all under one ultra luxury roof. The fitness programs and studios within BFX environment will be cutting edge and state of the art in every way to give YOU the instructor a real opportunity to be part of something truly exceptional.

In addition to great Spinning® Instructors we are also looking for exceptional group exercise instructors for all formats, certified personal trainers, and pilates reformer instructors.

Great instruction and a state of the art place to work are only part of the BFX story.  If you are the best of the best, then BFX is your career destination. From top pay to paid time off, our goal is simple--provide the best to the best!  BFX team members will enjoy a host of benefits including medical, dental and life insurance; as well as participation in our 401(k) plan and on-going development to ensure you stay on top of your game! Our instructors and trainers are the best in the business and it shows in their skill, experience and their connection with our guests. So if you have a passion for excellence and the skill and drive to take your career to the next level, then come grow with us! 

Ride Republic™ is the ultimate Spinning® experience. A high-level program and studio designed by world-class Spinning® International Master Instructor Josh Taylor, that will deliver the most progressive and innovative rides possible. The Ride Republic experience will be delivered through a total immersion of the mind and body, in an ultra high-energy Spinning® class. The RIDES are composed of specific cutting-edge training protocols that have a deep emotional & motivational component through the use of highly focused music and visual content in the BFX luxury studio environment. It is this exceptional combination delivered by highly skilled and certified instructors that will give “the people” a truly inspiring, and unique Spinning® experience at the highest levels time and time again. 

You want to be part of the very best… Ride Republic™ is it… enough said!

To apply please send cover letter and resume to

Tuesday, January 28, 2014

Join me in NYC for an EPIC RIDE!


The Fighter Pilot Ride NYC

Marriott Marquis Hotel Times Square
New York, NY 10036

Wednesday, January 8, 2014

Something special is coming to NYC!

TSI (Town Sports International) announced yesterday the all new ground breaking BFX STUDIO that will bring the very best of boutique fitness to NYC and beyond.

I am personally excited and honored to be part of this truly exceptional fitness concept that we are bringing to the New York City market. 

BFX STUDIO (Boutique Fitness Experience) is a premium, by-appointment fitness experience that's unlike anything else that will feature a world-class combination of three fitness offerings:
Ride Republic (Spinning®), Private Sessions (personal training) and Master Class (group exercise) all under one roof.

The BFX Studios coming to NYC will be absolutely amazing. The Ride Republic experience within BFX luxury studios will be true "Spinning® artistry”!

More info to come! GET READY NYC!

1-7-14 at the NASDAQ